Although He Carries Electronic Merchandise, Nate Does Not Actually Take

question 187

Multiple Choice

Although he carries electronic merchandise, Nate does not actually take title to the goods but instead negotiates sales and sets the prices for manufacturers. Nate is a(n)

• A) broker.
• B) agent.
• C) merchant wholesaler.
• D) limited-service wholesaler.
• E) commission merchant.

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Definitions:

Message Content

Message content refers to the actual information, ideas, or themes conveyed in a communication act, regardless of the medium used.

Classical Conditioning

A learning process that occurs when two stimuli are repeatedly paired; a response that is at first elicited by the second stimulus is eventually elicited by the first stimulus alone.

Communicator Characteristic

Attributes of a person who is conveying a message that affect how the message is received, such as credibility, attractiveness, and expertise.

Persuasive

Describes the ability or act of convincing others to believe or do something through reasoning or the use of symbols.