Which of the Following Makes Radio a Potentially Effective Advertising

question 142

Multiple Choice

Which of the following makes radio a potentially effective advertising medium?

• A) It can carry a picture.
• B) The seller can show the features of the product.
• C) Like magazine advertising, it has a long life.
• D) It is accessible to consumers.
• E) The seller can demonstrate the product.

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Definitions:

WAIS Scores

Scores derived from the Wechsler Adult Intelligence Scale, a standardized test designed to measure adult intelligence.

Percent

A mathematical term describing a number or ratio expressed as a fraction of 100.

Intelligence Test

A standardized assessment designed to measure human intelligence and cognitive abilities.

WAIS

The Wechsler Adult Intelligence Scale is a test created for assessing the intelligence levels of adults and older adolescents.