The Final Step in the Target Market Selection Process Is

question 129

Multiple Choice

The final step in the target market selection process is

• A) implementing the appropriate marketing mix for the target market.
• B) evaluating relative market segments.
• C) eliminating market segments that are cost prohibitive.
• D) selecting specific target markets.
• E) revising the final segmentation variables based on target selection.

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Definitions:

Puberty

The developmental stage during which children mature sexually and physically, becoming capable of reproduction.

Muscular

Relating to or affecting the muscles or the physical strength and power provided by muscles.

Erikson

A developmental psychologist known for his theory on the psychosocial development of human beings across eight stages.

Sexual Orientation

The nature of a person’s enduring sexual, emotional, and/or romantic attraction to other people.