Relying on Executive Judgment for Forecasting May Be Adequate When

question 173

Multiple Choice

Relying on executive judgment for forecasting may be adequate when

• A) levels of marketing efforts put forth by competitors vary considerably.
• B) recent events give the executive specific impressions of product demand.
• C) product demand is erratic.
• D) the executive conducts surveys.
• E) the executive has considerable experience and product demand is relatively stable.

---

Definitions:

Placental Stage

The final stage of childbirth in which the placenta is expelled from the uterus after the baby is born.

Over-The-Counter

Refers to products or medications available for purchase without a prescription.

Prenatal Development

The sequence of advancement and expansion in the womb from fertilization to childbirth.

Allergies

Immune system reactions to a particular substance that is not harmful to most people, often manifested by sneezing, itching, or rashes.