Which Type of Franchising Is Most Popular in the Soft-Drink

question 35

Multiple Choice

Which type of franchising is most popular in the soft-drink industry?

• A)The manufacturer authorizes a number of retail stores to sell a certain brand name item.
• B)Several manufacturers authorize one retail chain to sell a variety of brand name items.
• C)A franchiser supplies techniques,brand names,or other services besides complete products.
• D)A manufacturer licenses distributors to sell a given product to retailers.
• E)A distributor provides a brand name product and marketing assistance to one retailer.

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