The Stage of the Personal Selling Process in Which the Salesperson

question 157

Multiple Choice

The stage of the personal selling process in which the salesperson attempts to make a favorable impression, gather information about the customer's needs and objectives, and build a rapport with the prospective customers is called

• A) prospecting.
• B) preapproach.
• C) approach.
• D) making the presentation.
• E) overcoming objections.

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Definitions:

1,2-Dimethylcyclohexene

An organic compound derived from cyclohexene, characterized by the presence of two methyl groups attached to the first and second carbon atoms of the cyclohexene ring.

Elements Of Unsaturation

A measure indicating the total number of pi bonds and rings in a molecule, useful in determining molecular structure.

Molecular Formula

A way of expressing information about the atoms that constitute a particular chemical compound, using symbols for the elements and numerical subscripts indicating the number of atoms involved.

Carbon-Carbon Double Bond

A chemical bond between two carbon atoms involving four bonding electrons, the basis of alkenes' structure and reactivity.