When Customers Help Themselves, Often Through Electronic Touch Points, This

question 61

Multiple Choice

When customers help themselves, often through electronic touch points, this process is called:

• A)CRM
• B)analytical CRM
• C)customer-facing CRM
• D)customer-touching CRM
• E)Transactional CRM

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Definitions:

Cultural Research

The systematic investigation into the cultural aspects of human societies to understand values, norms, and practices.

Validated

Confirmed or supported by evidence or approval, often used in the context of scientific research, testing, or personal experiences.

Monozygotic Twins

Identical twins formed when one zygote splits into two separate masses of cells, each of which develops into a separate embryo.

Dizygotic Twins

Often called fraternal twins, occurring when two individual eggs get fertilized by separate sperm, resulting in two zygotes in the uterus at the same time.