MEDIATA Was Able to Clean Up Their Dirty Data by More

question 59

Multiple Choice

MEDIATA was able to clean up their dirty data by more accurately connecting to customers via IP addresses,resulting in a 20 percent increase in marketing campaign effectiveness.This shows the usefulness of _____________.

• A)Data governance
• B)Master data management
• C)Enterprise architecture
• D)Data standardization

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Definitions:

Agranulocytosis

A life-threatening drop in white blood cells. This condition is sometimes produced by the second-generation antipsychotic drug clozapine.

Clozapine

An antipsychotic medication used primarily to treat severe schizophrenia, especially in cases where other medications have failed, noted for its potential to reduce the risk of suicidal behavior.

Psychotherapy

Psychotherapy is a therapeutic interaction or treatment between a trained professional and a client to understand and treat problematic behaviors, beliefs, feelings, relationship issues, and/or somatic responses.

Schizophrenia

A psychiatric condition that involves disturbances in cognitive functions, perceptions, emotions, and interactions with others.