When Conducting an Internal Analysis, Strategic Managers Should

question 19

Multiple Choice

When conducting an internal analysis, strategic managers should:

• A) identify its internal resources and evaluate the quality of those resources.
• B) only count something as a resource if the company is actively managing it.
• C) always file for patents and trademarks on intellectual property.
• D) exclude any resource as a source of competitive advantage if it isn't rare.
• E) identify as many resources as possible, regardless of their value or rarity.

---

Definitions:

BCG Growth-Share Matrix

A strategic business tool used to evaluate a company's product portfolio decisions, involving categorization into four quadrants.

SWOT Analysis

SWOT Analysis is a strategic planning tool used to identify an organization's Strengths, Weaknesses, Opportunities, and Threats.

Gantt Chart

A visual tool used for project management, showing activities or tasks plotted against time, often used to monitor progress.

Pert Chart

A project management tool that outlines the tasks involved in a project, their sequence, and the time required for each, facilitating the identification of the critical path for project completion.