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Business Strategy Sets the Overall Direction for the Business;while the IT

question 82

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Business strategy sets the overall direction for the business;while the IT strategy defines what information,ISs,and architecture are needed to support the business and how infrastructure and services are to be delivered.


Definitions:

CMA

Certified Management Accountant, a professional credential that signifies expertise in financial accounting and strategic management.

Sales Forecasting

The process of estimating future sales, based on past sales data, market trends, and other economic indicators.

Contact Management

The process of storing, organizing, and tracking information about individuals and their interactions with an organization.

Sales Lead Tracking

The process of monitoring and managing potential customers or leads throughout the sales pipeline.

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