Source ________ Relates to Consumers' Beliefs That a Communicator Is

question 89

Multiple Choice

Source ________ relates to consumers' beliefs that a communicator is both competent and willing to provide the information necessary for them to make an adequate evaluation of competing products.

• A) honesty
• B) Z factor
• C) credibility
• D) attractiveness

---

Definitions:

Hyperthyroidism

A condition in which the thyroid gland is overactive, producing excessive amounts of thyroid hormones, leading to a sped-up metabolism.

Hypothyroidism

A common endocrine disorder resulting from a deficiency of thyroid hormone, leading to symptoms like fatigue, weight gain, and cold intolerance.

Dysrhythmias

Abnormal disturbances in the rhythm of the heart.

Encephalitis

A brain inflammation condition often caused by an infection.