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Explain How Mere Exposure and Advertising Wearout Intersect

question 17

Essay

Explain how mere exposure and advertising wearout intersect.


Definitions:

Haptics

The study and use of touch and its effects in communication and interaction between people or with technology.

Proxemics

Study of how close or far away from people and objects people position themselves.

Territorial Marker

Objects or signals that individuals use to indicate ownership or dominance over a certain area or space.

Regulator

Components or factors within the communication process that can influence or control the flow and dynamics of the interaction.

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