Examlex
The B2B market is considerably larger than the B2C with B2B revenue about 13 times B2C revenue.
Mate Guarding
Behavioral strategies implemented by individuals to prevent their mates from engaging in mating opportunities with rivals.
Halo Effect
A cognitive bias where an individual's overall impression of a person influences their feelings and thoughts about that person's character or properties.
Positive Traits
Inherent characteristics or qualities of an individual that are perceived as beneficial, admirable, or conducive to success and well-being.
Associate
To form a connection or relationship between ideas, concepts, or entities in one's mind.
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