All of the Following Reflect Criticisms of the SWOT Analysis

question 109

Multiple Choice

All of the following reflect criticisms of the SWOT analysis EXCEPT

• A) it is simply the opinions of those filling out the boxes.
• B) virtually everything that is a strength is also a weakness.
• C) it provides a rational link to strategy implementation.
• D) virtually everything that is an opportunity is also a threat.
• E) there is no tie to the view from the customer.

---

Definitions:

Excluding Growth Opportunities

The omission or overlooking of potential future projects or investments that could lead to an increase in company value.

ROE

Return on Equity is a measure of a company's profitability relative to shareholders' equity.

Expected Earnings

The forecasted income of a company, often used by investors to gauge future profitability.

Constant-Growth DDM

A dividend discount model that assumes a constant rate of dividend growth indefinitely, used to estimate the value of a stock.