Which Market Location Tactic Is Being Used When a Company

question 79

Multiple Choice

Which market location tactic is being used when a company attempts to cut the market out from under the established defender by offering a new type of product that makes the competitor's product unnecessary?

• A) flanking maneuver
• B) bypass attack
• C) encirclement
• D) guerrilla warfare
• E) frontal assault

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Definitions:

Indirect Approach

A communication strategy that involves conveying a message in a roundabout way, often used to soften the delivery of sensitive information.

Title Slide

The introductory slide in a presentation that typically includes the title of the presentation, the presenter's name, and other relevant information.

Navigation Slides

Noncontent slides that tell your audience where you’re going and where you’ve been.

Department Affiliation

The association or connection of an individual or entity with a specific department within an organization.