An Unstructured but In-Depth Interview of a Small Group of Individuals

question 12

Short Answer

An unstructured but in-depth interview of a small group of individuals (8 to 12 people) by a moderator to learn the group's attitudes about a company or its product is called a ________.

---

Definitions:

Destination Contract

A contract specifying that the sale of goods will be completed upon their arrival at a specified location.

F.O.B. City

Refers to "Free on Board" at a certain city, indicating that the seller is responsible for the goods until they are loaded onto a transport vehicle at a specified location.

Express Warranty

An explicit guarantee by a seller regarding the condition, quality, or performance of a product or service.

Basis of Bargain

The fundamental assumptions or agreements that form the underlying basis for a contract or transaction.