Although Marketing Research Does Not Make Decisions,an Organization Should Conduct

question 14

Multiple Choice

 Although marketing research does not make decisions,an organization should conduct marketing research to: 

• A) make marketing strategies error-free.
• B) forecast with certainty what will happen in the future.
• C) reduce the risks associated with managing marketing strategies.
• D) directly translate into solutions for potential marketing problems.

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Definitions:

Action Orientation

A proactive attitude that focuses on taking immediate and decisive steps towards achieving goals.

Serial Entrepreneurs

Individuals who continuously come up with new ideas and start new businesses, often moving from one venture to the next, typically experiencing various levels of success.

Need for Achievement

A psychological drive in individuals that pushes them to succeed and excel in tasks.

Self-Employed

Individuals who work for themselves, either running their own business or freelance, without being employed by another organization.