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A central computer system at the Saturn car manufacturing plant in Spring Hill,Tennessee,orders pre-inspected parts,from a single supplier at a specific time.The goods are delivered at one of the plant's 56 receiving docks.From this information,it can be inferred that the Saturn plant relies primarily on _____ for these purchases.
Estimate Costs
The process of predicting the most realistic amount of money required to complete a project or produce a product.
All-You-Can-Afford Budgeting
A budgeting strategy that involves spending the maximum available resources on marketing or other business activities, based on what one can afford.
In-Store Samples
Small quantities of a product given to customers within a retail location for free to try before they buy.
Direct Marketing
A form of advertising where companies communicate directly with consumers through various media channels to promote products or services.
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