What Does "VALS" Stand For

question 24

Multiple Choice

What does "VALS" stand for? 

• A) Values and Linkages
• B) Values and Lifestyles
• C) Values and Liabilities
• D) Values and Leverage

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Definitions:

Retail Establishments

Businesses that sell goods or services directly to consumers, offering a variety of products in physical locations or online.

Channel Of Distribution

Refers to the path or route through which goods and services travel from the producer or supplier to the end consumer.

Markup

The amount added to the cost price of goods to cover overhead and profit; expressed as a percentage of the cost.

Selling Price

The amount of money a buyer pays to purchase an item from a seller.