Which of the Following Constitutes a Viable Market Segment

question 51

Multiple Choice

Which of the following constitutes a viable market segment?

• A) A particular group of consumers who have varying needs and wants from the offerings of the firm
• B) A particular group of consumers of a single item who can be served profitably by a firm
• C) A group of products and services that can be mass marketed profitably by a firm
• D) A large geographic area where consumer of all the different social classes live and shop

Grasp the concept of gender constancy and its stages in children.

Recognize differences in play behavior and social preferences among children based on gender.

Understand the influence of peers and social groups on gender behavior and social adjustment.

Identify the role of hormones in puberty and their behavioral effects.

---

Definitions:

Offeree's Silence

A legal concept where the silence of the party to whom an offer is made does not generally constitute acceptance of the offer.

Acceptance

The act of agreeing to the terms of an offer, thus completing the process of making a contract binding.

Negotiations

The process of discussing terms andconditions in order to reach a mutual agreement or compromise.

Essential Aspects

Fundamental components or characteristics that are crucial for the understanding, functioning, or value of a concept, object, or system.