"Details" Magazine Was Introduced to the Market as a Raw

question 38

Multiple Choice

 "Details" magazine was introduced to the market as a raw and bold "underground nightlife magazine." Sales were low,so the publisher of the magazine relaunched it as a fashion and lifestyle magazine for 20-something males.In which of the following new product categories would this product fall? 

• A) New-to-the-world products
• B) New-to-the-firm products
• C) Product improvements
• D) Repositioning

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Definitions:

Infamous

Well known for some bad quality or deed.

Sentence Variety

The practice of varying the length and structure of sentences to enhance the readability and interest of written text.

Specific Details

Precise and concrete facts or descriptions that sharpen the focus and understanding of a topic.

Sentence Variety

The practice of varying the length and structure of sentences to enhance readability and interest.