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Which of the following is a procedure for evaluating specific advertisement objectives?
Nonverbal Behavior
Communication without the use of spoken language, encompassing facial expressions, body language, gestures, and other physical cues.
Gender Schema Theory
A theory suggesting that individuals learn about gender roles and develop gender-based beliefs through cultural and societal influences.
Scripts
Event schemas that specify who participates in an event, what social roles they play, what objects they are to use during the event, and the sequence of actions that make up the event.
Gender Information
Information that relates to the characteristics, roles, and social expectations associated with being male or female in a society.
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