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Hector is considering expanding his business and has several potential new investors in mind.He originally wanted to form an S-corporation to protect the liability of the investors,but he is now considering a limited-liability company instead because he knows there can be only ____ stockholders in an S-corporation.
Commercial Branding
The process of creating a unique identity and image for a product or service in the consumer's mind, mainly for commercial purposes.
Family Branding
A marketing strategy that uses a single brand name for all of a company's products or services to capitalize on brand recognition.
Subbranding
A marketing strategy that creates a subsidiary or secondary brand within a main brand to appeal to different customer segments.
Multiproduct Branding
A marketing approach in which a single name is utilized by a corporation for every item within a given category of products.
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