At a Busy Intersection in Atlanta, There Are Four Competing

question 139

Multiple Choice

At a busy intersection in Atlanta, there are four competing gas stations. Each of the stations charges about the same for each gallon of gasoline. The pricing objectives of these firms is

• A) survival.
• B) market share goals.
• C) status-quo pricing.
• D) profit maximization.
• E) competitive.

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Definitions:

Account Objectives

Specific goals or targets set for managing and growing customer accounts in a sales or business context.

Sales Quotas

Predetermined targets set for salespeople or teams to achieve within a specific timeframe, often used as a performance measure.

Territory Management

The process of planning, organizing, and controlling sales or business activities within a specific geographic area or customer group to maximize efficiency and results.

Economic Recession

A period of temporary economic decline during which trade and industrial activity are reduced, generally identified by a fall in GDP in two successive quarters.