Using Data About Buying Preferences and Customer Profiles Allows Management

question 101

Multiple Choice

Using data about buying preferences and customer profiles allows management to do all of the following except

• A) make decisions about how best to serve the customer.
• B) make better inventory decisions.
• C) offer lower prices.
• D) provide individualized customer service.
• E) enhance buying selections.

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Definitions:

The Gospel of Wealth

An idea popularized by Andrew Carnegie advocating for the wealthy to use their riches to advance social progress.

Andrew Carnegie

A Scottish-American industrialist and philanthropist who led the enormous expansion of the American steel industry in the late 19th century.

Henry Demarest Lloyd

An American progressive political activist and a critic of monopolies, known for his work against the Standard Oil Company.

Corporations

Legal entities established to conduct business, owning rights and liabilities separate from those of their members or shareholders.