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Forrest Is Considering Moving His Business from a Bricks-And-Mortar and Online

question 151

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Forrest is considering moving his business from a bricks-and-mortar and online establishment to a purely e-business.He is considering this move because the bricks-and-mortar business is not receiving sufficient foot traffic to keep it operational,but the online operation is creating significant revenues.By moving his inventory to an industrial building,customers that still want to pick-up merchandise in person may do so,but he will save on the expenses associated with curb-appeal.He believes he will also be able to operate the business with fewer people and,when closing time comes,can turn off the lights,close the door and leave,but orders can still be placed due to the 24-hour nature of the Internet.Based on the information given,what is the primary environmental force moving Forrest away from a bricks-and-mortar establishment to a purely e-business?


Definitions:

Characteristics of Self-Actualizers

Traits and behaviors of individuals who have achieved self-actualization, including autonomy, creativity, and a deep appreciation of reality.

Self-Determination Theory

A psychological theory of human motivation focusing on the importance of autonomy, competence, and relatedness in fostering volitional actions.

Hierarchy of Needs

A theory proposed by Abraham Maslow outlining a five-tier model of human needs, from basic physiological needs to self-actualization, each level needing to be fulfilled before moving to the next.

Cognitive Needs

Mental requirements essential for the growth and development of an individual, such as knowledge, comprehension, and curiosity.

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