A Company Introduces a Lucky Draw at Its Retail Outlets

question 20

Multiple Choice

A company introduces a lucky draw at its retail outlets to increase the sale of its products.Which of the following is a primary disadvantage of using this strategy?

• A)It does not provide the firm with any sort of control over the offers.
• B)The sale is likely to decline when the offer is withdrawn.
• C)It will not encourage higher consumption.
• D)It increases consumer risk.
• E)It is difficult to get a good location in the store.

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Definitions:

Crime Rates

The frequency at which crimes occur in a specific area during a set period.

Strain Theory

A sociological theory that posits societal structures may pressure citizens to commit crimes by placing emphasis on goals that are not achievable through legitimate means for everyone.

Chivalry Hypothesis

The theory suggesting that societal norms and judicial systems are more lenient towards women than men, hence expecting them to be treated with leniency and gallantry in situations of legal transgression.

Federal Institutions

Organizations or entities that are part of a national government system, which have specific responsibilities and powers as defined by law or constitution.