Jeff Started a Pet Care Centre

question 72

Multiple Choice

Jeff started a pet care centre.First, he compiled a list of people in his neighbourhood who had pets, and then he used the Internet to send messages to all these people to let them know of the services he was offering.This is an example of:

• A)cause-related marketing.
• B)direct mail.
• C)DRTV.
• D)a kiosk.
• E)media buy.

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Definitions:

Child Abuse

The nonaccidental use of excessive physical or psychological force by an adult on a child, often aimed at hurting or destroying the child.

Nonaccidental

An event or action that is purposeful and intentional, not occurring by chance.

Excessive Force

The application of force in a degree or manner that is not necessary, reasonable, or proportional to the situation, often discussed in the context of law enforcement.

Psychological Force

The influence or power of psychological factors or processes on an individual's behavior or mental state.