The Element of the Marketing Mix Used by the Retailer

question 11

Multiple Choice

The element of the marketing mix used by the retailer to create a retail strategy is:

• A)product.
• B)price.
• C)process.
• D)people.
• E)place.

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Definitions:

Challenge

A call to take part in a contest or competition, often requiring the overcoming of obstacles or tests of skill.

Negotiator's Approach

The specific method or style adopted by a negotiator to achieve desired outcomes during a negotiation process.

Danger

The possibility of harm, injury, loss, or any other negative outcome that is posed by a situation or activity.

Modify

To make changes or adjustments, often to an agreement or strategy, in response to new information or changing circumstances.