Which of the Following Is True of Positioning

question 91

Multiple Choice

Which of the following is true of positioning?

• A)It refers to the display, in two or more dimensions, of the position of products or brands in the consumer's mind.
• B)It refers to the segmentation that tailors a product or service to suit an individual customer's wants or needs.
• C)It refers to the mental picture that people have about a company and its products or services relative to competitors.
• D)It refers to a strategy in which marketers change a brand's focus to target new markets or realign the brand's core emphasis with changing market preferences.
• E)It refers to the practice of interacting on a one-to-one basis with many people to create custom-made products or services.

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Definitions:

Solid Foods

Foods that are not liquid or semi-liquid, introduced to an infant's diet typically around 6 months of age as they transition from a milk-only diet.

Allergies

Immunological responses to substances (allergens) that are typically harmless to most people, resulting in symptoms like sneezing, itching, and swelling.

Kwashiorkor

A form of protein–energy malnutrition in which the body may break down its own reserves of protein, resulting in enlargement of the stomach, swollen feet, and other symptoms.

PEM

Protein-Energy Malnutrition, a nutritional deficiency disorder caused by a lack of dietary protein and energy.