A Company Uses a Youth Icon to Endorse Its New

question 25

Multiple Choice

A company uses a youth icon to endorse its new range of biker glasses.The commercial symbolizes youth and freedom.An individual who wants to live a life of freedom would be attracted to the ad.In the context of psychographic segmentation, the commercial is appealing to the individual's:

• A)perceptual map.
• B)ideal point.
• C)positioning statement.
• D)lifestyle.
• E)self-moral.

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Definitions:

Tutor Individual

A private teacher who provides additional, specialized instruction to an individual student, outside of the traditional classroom setting.

Culturally Responsive

An approach in education and other sectors that recognizes the importance of including students' cultural references in all aspects of learning.

Classroom Management

The techniques and strategies that teachers use to maintain order, engage students, and facilitate effective learning in a classroom setting.

Behavioral Expectations

Standards and rules established within a community or organization about how individuals are supposed to act in certain situations.