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A Customer Might Face Postpurchase Cognitive Dissonance After Buying a Particular

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Essay

A customer might face postpurchase cognitive dissonance after buying a particular product.Explain the concept of postpurchase cognitive dissonance with an example.


Definitions:

Health Research

The study of various aspects of health, illnesses, and the healthcare system to improve knowledge and interventions.

Internet

A global network of interconnected computers that communicate using standard protocols to serve billions of users worldwide, facilitating a wide range of information and communication services.

Theory

A set of related assumptions from which testable hypotheses can be drawn.

Psychology

The scientific study of the human mind and its functions, especially those affecting behavior in a given context.

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