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As Part of a Study Project, Rachel Has to Choose

question 12

Essay

As part of a study project, Rachel has to choose a firm and conduct a detailed SWOT analysis.Explain how Rachel will conduct the analysis.


Definitions:

Gross Profit Percentage

A financial metric that represents the proportion of money left over from revenues after accounting for the cost of goods sold.

Net Profit Margin

A profitability ratio calculated by dividing net income by revenue, expressing how much profit a company makes for every dollar of sales.

Gross Profit Percentage

A financial metric that represents the proportion of money left over from revenues after accounting for the cost of goods sold (COGS), expressed as a percentage.

Net Profit Margin

Net profit margin is a financial ratio that shows what percentage of a company's revenues remain as net income after all expenses are deducted.

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