The Oldest, Most Widely Used, and Most Effective Sales Promotion

question 15

True/False

The oldest, most widely used, and most effective sales promotion tool is the cents-off coupon.

---

Definitions:

Cognitive Behavioral Therapy

A form of psychological therapy aimed at helping individuals recognize the thoughts and emotions that affect their actions.

Irrational Beliefs

Thoughts or ideas that are not based on reason or logical thinking, often contributing to emotional distress and behavioral problems.

Emotional Disclosure

A therapeutic technique whereby people express their strong emotions by talking or writing about the events that precipitated them.

Psychological Problems

Mental health disorders or conditions affecting a person’s thinking, emotional state, and behavior.