Visual Image Personalities

question 3

Multiple Choice

Visual image personalities

• A)are typically used with complex products that require high involvement.
• B)generally appear in ads for low-involvement products.
• C)require central route processing to be effective.
• D)typically abbreviate the cognitive stage of a consumer decision-making process.
• E)are used when consumers must go through all stages of AIDA before making a purchase.

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Definitions:

Gains From Trade

The benefits that parties obtain from engaging in voluntary trade, often resulting in an increase in overall economic efficiency and consumer welfare.

Gain From Trade

Refers to the increase in output and consumption that countries experience through specialization and exchange of goods and services.

Production Possibilities Frontier

An illustration that represents the utmost production capabilities for any two commodities, based on a combination of inputs like resources and additional elements.

Self-sufficiency

The ability of an individual, household, or nation to meet all their needs without external assistance.