Which of the Following Types of Segmentation Is Employed When

question 13

Multiple Choice

Which of the following types of segmentation is employed when consumers are grouped according to their usage and buying responses to a product or service?

• A)behavioristic
• B)demographic
• C)benefit
• D)socioeconomic
• E)psychographic

---

Definitions:

Performance-Based Pay

A compensation strategy where an employee's pay is directly linked to their performance and achievements in the workplace.

Strategic Objectives

Long-term goals that help to guide an organization towards its envisioned future state and success.

Organizational Mission

The fundamental purpose or goal that guides a company or institution, often stated in a mission statement.

Incentive Pay

A form of compensation designed to reward employees for achieving specific performance targets or objectives.