Which of the Following Promotional Tools Best Suits a Business-To-Business

question 90

Multiple Choice

Which of the following promotional tools best suits a business-to-business marketer who sells expensive, risky, and often complex products?

• A)print advertising
• B)sales promotion
• C)public relations
• D)personal selling
• E)publicity

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Definitions:

Syntax

The arrangement of words and phrases to create well-formed sentences in a language, fundamental to the study of linguistics.

Histogram

A graphical representation of data where the frequency of the variables is represented by bars of different heights.

Rules Of Thumb

Simple, practical guidelines or principles, typically based on experience rather than theory, used to make judgments and decisions.

Heuristics

Mental shortcuts or rules of thumb that simplify decision-making processes, often leading to rapid judgements or problem-solving strategies.