One of the Criticisms of Behavioral Targeting Is

question 24

Multiple Choice

One of the criticisms of behavioral targeting is:

• A)the potential for deception
• B)wasted monies because consumers would have gone to the advertiser's site anyway
• C)is can be used by the government in surveillance
• D)it is only available to large companies with huge advertising budgets
• E)cookies can cause indigestion

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Definitions:

Balance Sheet

A financial statement that summarizes a company's financial position at a specific point in time, detailing assets, liabilities, and shareholders' equity.

Sales On Account

Transactions where goods or services are sold but payment is deferred to a future date, typically recorded as accounts receivable.

Cost Of Goods Sold

Costs directly related to creating products for sale by a company, encompassing expenditures for labor and materials.

Inventory Turnover

A ratio showing how many times a company's inventory is sold and replaced over a specific period, indicating the efficiency of inventory management.