Which Support Medium Should Be Employed If the Consumer Has

question 5

Multiple Choice

Which support medium should be employed if the consumer has already been provided with information about the service and now requires a directional medium?

• A)billboards
• B)product placements
• C)advertising specialties
• D)in-flight advertising
• E)Yellow Pages

---

Definitions:

James Marcia

A psychologist known for his work on adolescent identity development and the Identity Status Interview, his framework includes statuses such as identity achievement and identity confusion.

Concept Of Probability

The theory or principle that deals with the likelihood of the occurrence of particular events.

Superior Student

A student who demonstrates exceptional ability, achievement, or performance in their academic pursuits.