Which of the Following Is an Example of a Disadvantage

question 39

Multiple Choice

Which of the following is an example of a disadvantage of promotional products marketing?

• A)high cost per repeat exposure
• B)low level of selectivity
• C)low level of frequency
• D)inability to supplement other media
• E)none of the above

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Definitions:

Marx

Karl Marx, a 19th-century philosopher, economist, and revolutionary socialist whose works on the critique of political economy and class struggle have profoundly influenced socialist thought.

Anomie

Durkheim’s term for a state of normlessness that results from a lack of clear goals and may ultimately result in higher suicide rates.

Durkheim

A foundational sociologist known for his work on social cohesion, the division of labor, and the concept of anomie.

Collective Conscience

Durkheim’s concept highlighting the totality of beliefs and sentiments that are common to the average person in a society.