Many Marketing Managers Approach Promotion from A(n) _____ Perspective and Believe

question 82

Multiple Choice

Many marketing managers approach promotion from a(n) _____ perspective and believe the objective of advertising and other promotional mix elements is to relay information about a product to customers.

• A)informational
• B)communications
• C)sales-oriented
• D)segmentation
• E)product development

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Definitions:

Carpals

Bones forming the wrist that connect the hand to the forearm.

Phalanges

The bones of the fingers and toes.

Metacarpals

are the five long bones in the hand that connect the wrist to the fingers, forming the part of the hand's skeleton known as the metacarpus.

Ulna

One of the two long bones in the forearm, extending from the elbow to the smallest finger, and when in anatomical position, is located on the inner aspect of the forearm.