Which of the Following Is the Best Example of a Celebrity

question 101

Multiple Choice

Which of the following is the best example of a celebrity endorser enhancing consumers' perceptions of the performance capabilities of a product?

• A)professional golfer Arnold Palmer endorsing Pennzoil motor oil
• B)former boxer George Foreman endorsing Meineke automobile repair service
• C)actress Catherine Zeta-Jones endorsing a mobile phone service
• D)model Cindy Crawford endorsing Revlon cosmetics
• E)racecar driver Ward Burton endorsing Ferris brand lawn mowers

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Definitions:

Dependent

In context of variables, it refers to a variable whose value is influenced or determined by one or more other variables.

Car Colour

The specific hue or shade of paint chosen or used to finish the exterior surface of an automobile.

Independent

Not influenced or controlled by others in matters of opinion, conduct, etc.; thinking or acting for oneself.

Treatment

In experimental design, the condition applied to subjects or objects to assess its effect on some outcome.