Refutational Appeals,where an Communicator Presents Both Sides of an Issue

question 94

Multiple Choice

Refutational appeals,where an communicator presents both sides of an issue then refutes the opposing viewpoint,may be effective because refutational appeals:

• A)present only arguments favoring the advertiser's position
• B)put the strongest arguments at the end of the message
• C)inoculate the target audience against a competitor's counterclaim
• D)increase the level of counterarguing
• E)are easily understood

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Definitions:

Tenth Amendment

The Tenth Amendment to the United States Constitution reserves all powers not delegated to the federal government to the states or to the people.

International Law

International law comprises the rules and agreements that govern the relations between countries, including treaties, conventions, and customary laws.

National Law

Law that relates to a particular nation, as opposed to international law.

Treaty

A formal agreement between two or more sovereign states concerning trade, peace, or other mutual cooperation.