IMC Perspective 3-2 "The Changing Role of Account Reps" Suggests

question 29

Multiple Choice

IMC Perspective 3-2 "The Changing Role of Account Reps" suggests:

• A)advertising is a better career choice than accounting
• B)accounts reps are becoming increasingly important in integrated marketing communications
• C)clients want account executives to be able to do more things and work across a variety of areas
• D)the biggest ad agencies provide the best opportunities for young advertising majors
• E)all of the above See IMC Perspective

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Definitions:

Crystal Lattice

A symmetrical three-dimensional arrangement of atoms inside a crystal.

Halite

A salt mineral (NaCl) generally formed by the evaporation of water; cleaves into cubes and has a distinctive salty taste.

Tetrahedron

A four-sided pyramid, as in a silica tetrahedron.

Soluble

Capable of being dissolved in a solvent, typically referring to substances in liquids.