_____ Involves Developing Separate Marketing Strategies for a Number of Segments

question 90

Multiple Choice

_____ involves developing separate marketing strategies for a number of segments.

• A)Differentiated marketing
• B)Undifferentiated marketing
• C)Concentrated marketing
• D)Behavioristic segmentation
• E)Geographic segmentation

---

Definitions:

Standard Score

A score that expresses an individual's position relative to the mean, based on the standard deviation of the scores in the distribution.

Standard Deviations

A metric that calculates the degree of spread or variability of data points relative to their average value.

Mean

The mean is the average of a set of numbers, calculated by dividing the sum of all values by the number of values.

Standard Deviations

Measures that express the variability or spread in a set of data from its mean, showing how much variation there is from the average.