Identify the Correct Statement About Differentiation

question 19

Multiple Choice

Identify the correct statement about differentiation.

• A)It usually implies lower costs for the customers.
• B)For highly technical products,differentiation is built solely on the basis of perception.
• C)It is based on obtaining an observable point of difference that customers will value.
• D)Consumer products are usually differentiated through real difference.

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Definitions:

Untapped Markets

Market segments or areas where a company's products or services have not yet been introduced or exploited.

Opportunity

A set of circumstances that makes it possible to do something or for something to happen, often leading to potential benefits or advancement.

Strategic Planning Team

A group of individuals from various departments within an organization responsible for developing long-term goals and strategies.

Mission Statement

Written explanation of an organization’s business intentions and aims.