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In This Stage of the Buying Process,needs Are Translated into Specific

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In this stage of the buying process,needs are translated into specific product features and characteristics.


Definitions:

Reinforcement

In psychology, a process in which a behavior is made more likely to occur in the future by its consequences.

Specific Number

A distinct or precisely identified quantity, often used in mathematical or statistical contexts.

Randomly Varying

Describes a process or phenomenon that changes unpredictably, without a discernible pattern or order.

Fixed-interval Schedule

A type of conditioning reinforcement schedule where rewards are provided after a specified time interval has passed.

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