Which of the Following Describes How a Local Firm Could

question 34

Multiple Choice

Which of the following describes how a local firm could defend its local market against a global company?

• A)It should reduce its price and begin competing on price differentiation.
• B)It should emphasize its home country or ethnic origin.
• C)It should increase advertising expenditures and continue with the same message as before.
• D)It should increase its research and development expenditure and enhance its product.

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Definitions:

Nonprofit Organization

An entity that operates for the promotion of a social cause, cultural, educational, religious or other public interest objectives rather than for profit.

Marketing

The business process of creating relationships with and satisfying customers through a combination of product, price, place, and promotion strategies.

Donors

Individuals or organizations that voluntarily give resources, such as money or goods, to support a cause or charity.

Automated

Involves using technology to execute tasks and processes with minimal human intervention, enhancing efficiency, accuracy, and speed in operations.