Identify the Objective of Trade Promotions

question 9

Multiple Choice

Identify the objective of trade promotions.

• A)get channels to carry the product and promote it
• B)get customers to purchase the product through the channels of distribution
• C)get customers to promote the product to their friends and relatives
• D)obtain feedback about the product from the end users

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Definitions:

Channel

A medium through which information, communication, or goods are transferred from one point to another.

Assertive Statement

A clear, confident, and direct way of expressing one’s thoughts, feelings, and needs without being aggressive or passive.

Perspective/Perception

The way an individual views or interprets something, which can be influenced by their beliefs, culture, or personal experiences.

Feeling/Emotion

A complex psychological state involving one's personal experiences, beliefs, and physical responses.