Which of the Following Is a Short-Run Objective of Customer

question 5

Multiple Choice

Which of the following is a short-run objective of customer promotion?

• A)awareness enhancement
• B)image enhancement
• C)induce retailers to display the brand
• D)increased purchase by current customers

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Definitions:

External Costs

Costs caused by a business activity that are not borne by the business itself, but by other people or the environment.

External Benefits

Benefits from an economic activity experienced by parties not directly involved in the transaction, often leading to positive spillovers in society.

Subsidizing Production

The act of providing financial support to companies or industries to reduce the cost of producing goods or services, often to encourage production or lower prices for consumers.

External Costs

Costs that affect parties who are not directly involved in the production or consumption of a good or service, often leading to market failures.